Kristen Lamb shares The Single Best Way for Writers to Become a Brand. Woohoo! I did this right all on my own. Of course, I still haven't gotten my name to truly be seen as a BRAND, but at least I'm not having to start from scratch. Truly, this is a no brainer.
Debbie Ohi has compiled a huge list of Google + Newbie posts and more. Might be a place to check out if you're thinking of trying out Google + at some point. These are aimed mostly at writers and artists. (Too many for me to go through, but since they were all in one place, figured I'd share!)